Frequently pushing conventional or just creative initiatives. Firms want a gorgeous site --but they also require a site which converts visitors to results-focused results, like purchases or leads.
Now that I have made electronic Advertising agencies seem like groups of Superheroes, you are likely wondering exactly what it is they typically do. Let us examine the top few areas digital agencies concentrate on.
YouTube has added some new analytics options to help improve channel performance.
How do you compete during the most important e-commerce weeks, when everyone else is throwing all their efforts into maximizing those opportunities too?
Looking to implement a better video strategy? Check out these tips.
The security of rising audio social app Clubhouse is being questioned after a major data breach was detected over the weekend.
Instagram, Pinterest and TikTok have all announced new tools and resources to assist users as part of National Eating Disorders Awareness Week.
Twitter has published a new, 33-page trends report, which highlights a range of rising topics based on overall tweet engagement.
Google will allow political ad campaigns on its platforms once again, following a pause in the wake of last month's Capitol siege.
Spotify is looking to put more focus on podcasts with a range of new podcast creation tools.
Facebook will restore Australian news publisher Pages on its platform after the Australian Government added new amendments to its proposed Media Bargaining Code.
An industry that historically embraced old school marketing methods is doubling down on social this year. Here's why.
Socialinsider recently analyzed over 22 million business posts on Instagram, Facebook, and Twitter to glean some insight into the latest engagement trends.
eMarketer and media services and technology company Sightly have teamed up to create a new report on YouTube CTV viewing and advertising trends in the US
Pinterest is now up to 459 million users, while it also brought in a record amount of revenue in Q4 2020.
Facebook's testing a new option which would enable Instagram Reels creators to gain more audience by sharing their Reels to Facebook Watch.
Snapchat has posted a 62% increase in revenue, and a solid rise in usage, in its latest performance update.
Facebook has shares some new, simple tips on how to improve your visuals for social media.
All the major platforms have added new features and events for Super Bowl LV.
Google has announced a new deal to share revenue with French publishers while avoiding more complex regulation on the same.
Facebook has referred its decision to ban the account of former US President Donald Trump to its recently activated Oversight Board.
TikTok has launched a new set of education resources for creators in order to provide guidance on how to build an effective platform presence.
LinkedIn has added some new control features which enable users to restrict who can reply to their posts, and what they see in their feed.
Pinterest is expanding its AR tools with new eyeshadow Try-On Pins, while it's also looking to expand its shopping tags.
Twitter's new verification policy comes into effect this week, which means all currently verified profiles that don't comply will lose their blue tick.
LinkedIn has provided a new overview of key tips to help marketers slow down their campaign measurement approach - and why they should.
Looking to set up your first TikTok ad campaign? This new video overview provides a complete rundown of the basic process.
Facebook has announced new login options within its SDK to ensure app developers can continue to gather user data in light of the coming IDFA changes.
Improve your SEO performance in 2021 with these tips.
Looking to update your approach to the major social platforms? Here are some notes on best posting practices to keep in mind.
TikTok recently added its first LiDAR-enabled AR effect, which is able to better detect and respond to the real-world environment.
Facebook's testing a new change to the post composer window which makes it easier to add recent photos.
After a mob of Trump supporters invaded the US Capitol building in protest over the election results the major social platforms moved to cut off US President Donald Trump.
Snapchat has announced a re-launch of its marketing partner program, which is designed to help provide guidance for Snapchat advertisers.
Twitter has provides some new pointers to help brands establish their tone of voice and approach on the platform.
Facebook has outlined some of its coming AR and VR projects, including the latest on its soon to be released smart glasses.
WhatsApp is updating its privacy and data sharing processes, which will see more user data shared with parent company Facebook.
Facebook has announced a series of webinars to explain the various potential impacts of Apple's coming changes to app data tracking.
TikTok has added a new 'Year in Review' option to showcase your personal top trends in the app from 2020.
Instagram recently updates its search functionality, which opens up new possibilities for your research and marketing efforts.
A UK MP recently proposed a new law which would require social platforms to add labels to all digitally altered images.
YouTube has added a new element to its TikTok-like 'Shorts' function, with a new shortcut on the home screen.
Facebook's launched a revamped Help Center at a time where more advertisers are voicing their concerns with the platform's ad systems.
Forbes has published its annual listing of the highest-earning stars on YouTube.
Snapchat has shared some new insights into rising consumption trends and usage behaviors to help in your strategic thinking.
TikTok has launched a new Small Business Resource Center to help SMBs make the most of their in-app promotion opportunities.
Facebook has outlined some changes to its messaging services in Europe due to updates EU digital privacy laws.
Boost your personal branding efforts with these tips.