
If you write a great blog post but no one can find it, does it really exist?
Blogging for SEO is both an art and a science. There’s a formula to ensure you have the best chance of ranking in Google’s search results.
Using highly searched keywords is still essential, but SEO has evolved far beyond that—and it continues to evolve with every Google algorithm update.
To rank at the top of search engines, your content also has to provide value, be authoritative and stand out from the current top search results.
This checklist offers helpful guidelines you and your team should follow every time you write a blog post.

If you write a great blog post but no one can find it, does it really exist?
Blogging for SEO is both an art and a science. There’s a formula to ensure you have the best chance of ranking in Google’s search results.
Using highly searched keywords is still essential, but SEO has evolved far beyond that—and it continues to evolve with every Google algorithm update.
To rank at the top of search engines, your content also has to provide value, be authoritative and stand out from the current top search results.
This checklist offers helpful guidelines you and your team should follow every time you write a blog post.

If you write a great blog post but no one can find it, does it really exist?
Blogging for SEO is both an art and a science. There’s a formula to ensure you have the best chance of ranking in Google’s search results.
Using highly searched keywords is still essential, but SEO has evolved far beyond that—and it continues to evolve with every Google algorithm update.
To rank at the top of search engines, your content also has to provide value, be authoritative and stand out from the current top search results.
This checklist offers helpful guidelines you and your team should follow every time you write a blog post.
